Heroes on a mission!

With 144 cards to collect in total, Disney Heroes 'On a Mission' cards and album will teach kids how to help the planet through a mixture of fun activities such as games, facts, challenges, quizzes, creative art, recipes and more. 

This year's cards and album echo the retailer's mission 'Helping Everyone Eat Better'. Each of the five unique chapters such as 'Mission Food', 'Mission Water', 'Mission Energy', 'Mision Animal' and 'Mission Planet' in the Heroes album will focus on fundamental elements that makes up our world, inspired by the nation's favorite Disney Heroes.

Children can kick-start their collection with two free packs (containing four cards in each pack) for every album purchased. Shoppers can also further build their collection by earning one free pack when purchasing specific items in-store, including coffee, washing up liquid, fruit, and vegetables!

Sainsbury's has previously collaborated with Disney and BrandLoyalty to launch the collectible cards and album range. The cards have been hugely popular over the past few years, with children racing to stores to complete their collections. The last year that the Heroes cards were available, over 90 million cards were collected in just six weeks. 

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