Bi-annually BrandLoyalty hosts its Retail Loyalty Congress (RLC) at different locations around the world. With more than 400 C-Level, invite-only guests from some of the world’s leading high-frequency retailers, the RLC is a fantastic opportunity to discuss the latest innovations, network with other like-minded peers, and learn from best-practice examples.
Take a look below at some of the previous editions of the RLC.
RLC 2019 Amsterdam, The Netherlands
BrandLoyalty’s eighth RLC, held in September 2019, mixed the familiar with the unexpected to create a stimulating and unusual combination of flavors. Held in the most diverse city in the world, Amsterdam, BrandLoyalty created value for every attendee. Luxurious yet comfortably casual; professional yet friendly, it offered delegates glimpses into the future while firmly addressing present-day challenges.
More about RLC 2019RLC 2018 Paris, France | Bologna, Italy
In a Retail Loyalty Congress first, BrandLoyalty took guests to two locations, starting in Disneyland Paris, delegates were enchanted with Disney magic and entertainment. Before being whisked off to Bologna, Italy, the capital of food, to tantalize their tastebuds at the world’s first food theme park FICO world.
RLC 2016 Toronto, Canada
Traveling across the Atlantic, BrandLoyalty took delegates from all over the world to Downtown Toronto for BrandLoyalty’s sixth Retail Loyalty Congress. The congress transported guests back to the heart of retail success, by revealing insights on how to move business forward through Getting Personal.
RLC 2015 Barcelona, Spain
In 2015 BrandLoyalty showed guests that the future of retailing will be driven by data, which needs to be skillfully analyzed. In the new consumer steered dynamic, 'Give to Get' is the rule: if we want customers' data, we will have to give them something worthwhile in return.
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